Blog and News

The latest news and information from Catapult Creative Labs

Back to the Instagram Future

In June, Instagram announced that it now reaches 1 billion active users each month. It’s no surprise it has steadily grown, on average, over 200% each year since its launch in 2010. We went back to the basics to help bring your Instagram strategy into the future. UNDERSTANDING INSTAGRAM USERS 71% of U.S. businesses use Instagram. 80% of users follow a business on Instagram. 70% of users look up a brand on Instagram. THE ALGORITHM…

read more

9 Tips for a Successful Web Seminar

We at Catapult believe in webinars as an incredibly useful tool to grow your audience, build trust, solidify your brand as an expert, and get valuable metrics on viewership and engagement. Are you thinking about hosting a web seminar for your first time? Here are nine tips to make sure your seminar goes as smoothly…

read more

Top 4 Insights from Denver Digital Summit 2018

Last month Digital Summit rolled through the Mile High City for two days of thought leadership and practical solutions designed to supercharge customer strategies. The Catapult Creative Labs team collectively attended over 25 sessions that spanned Amazon, content marketing, search, SEO, social media, video and beyond. Our team weighed in on their favorite takeaways with…

read more

EcoVessel Names Catapult Creative Labs as Agency of Record

(July 19, 2018, Boulder, Colo.) EcoVessel, creator of premium quality hydration bottles and drinkware, today announces Catapult Creative Labs as its communications agency of record. Founded in 2008, EcoVessel turned to Catapult to educate consumers through their product expansion and category-leading technology. “We’re in a new era of EcoVessel with a larger product offering than…

read more

Instagram Announces IGTV

Does your content strategy hold up to consumer video demands? You’ve heard the buzz: Instagram officially reached 1 billion users and simultaneously launched their latest feature, IGTV. The new long-form video capability, which allows users to upload up to one full hour, aims to capture a similar audience and purpose as YouTube and Facebook’s ‘Watch,’…

read more

Catapult Creative Labs Launches 2018 with New Hires

Andrea Kupfer Joins Catapult Team as Vice President, Account Executive; and Christina Erb LoVullo is Named Creative Services Director Boulder, Colo. March 14, 2018 Catapult Creative Labs, the internal marketing communications agency of Active Interest Media (AIM), today announced the hires of Andrea Kupfer as vice president, account executive; and Christina Erb LoVullo as creative…

read more

Catapult Creative Labs Celebrates First Anniversary with Two Dozen New Clients and Outstanding Creative Portfolio

Active Interest Media’s 360-Degree Creative Services Division Taps into Company’s 39 Million Niche Consumers Boulder, CO (April 19, 2017) – Catapult Creative Labs, Active Interest Media’s (AIM) in-house marketing services agency, marks its first anniversary with a growing portfolio of campaigns created for two dozen new clients including a complete content and public relations campaign for…

read more

Active Interest Media Launches Catapult Creative Labs

Boulder, CO (February 4, 2016) – Active Interest Media (AIM; aimmedia.com) today announced the launch of Catapult Creative Labs, an in-house marketing services agency. Based in Boulder, Colorado, Catapult offers clients a full range of services including custom content, ad creative, social strategy, video and TV production, lead generation, event activation, research, data services, and more.…

read more