Your Vision, Realized

Ideas - strategy - execution - distribution

The beauty of Catapult Creative Labs is that you can mix and match services to suit your marketing goals – then amplify through our audience access. For more ideas and info, tap any of our 8 core competencies.

Custom Content

» Native advertising
» Blogs, newsletters, social
» Influencer networks
» Athlete & expert ghostwriting
» Online classes (B2C & B2B)
» Catalogs & product guides

Video & TV Production

» Short-form storytelling
» Native content
» Branding & Corporate Storytelling
» Advertising campaigns
» Long-form features
» TV production & consulting

Lead Generation

» Simple name/email capture
» Content campaigns
» Live & virtual events
» Full nurture/qualify campaigns

Creative Services

» Print and digital ad creative
» Photo & video shoots
» Branding strategy & execution
» Logos & corporate assets
» Marketing materials
» POS displays and packaging

Event Activation

» Logistics management
» Full turnkey strategy & execution
» Ticket sales
» Retail and other mobile tours

Social Audits & Strategy

» Engagement audits
» Content strategy & execution
» Analytics & measurement
» Influencer campaigns

Research Services

» Market studies
» Focus groups
» Reader panels
» Brand awareness/loyalty

Data Services

» Launching spring 2016
» Customer profiling & tracking
» Multi-audience marketing
» Predictive intelligence

CATAPULT'S SERVICES CONNECT YOU WITH POWER USERS ...

Trust AIM content for relevant accurate advice
Purchase products based on AIM reviews
Prefer sustainable products
Engage AIM’s brands on 3+ channels

... WHO INDEX AT HIGH LEVELS FOR ENGAGEMENT AND DEMOS

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Increase in digital readers since 2012
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College or graduate school
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Boat show attendees with net worth above $1 million

Our Guiding Principles

  • Analyze

    Gather intel before committing to ideas. We’re conducting research 24/7/365 and will assess market conditions and audience opportunities before we collaborate to design your campaign.

  • Build

    Choose from turnkey activations or custom campaigns. We’ll shut up and listen to your needs, then supply market intel and data-driven ideas to design a smart strategy.

  • Launch

    Amplify your message by activating our influencers on the right platform—web, social, print, and events—with the best creative for that specific medium and moment.

  • Measure

    Real-time and post-program assessments of all elements of your marketing investment. Adjust and re-evaluate to reach — and exceed — your original objectives.

  • Optimize

    Improve ROI at every stage of your campaign. The analytical and creative work doesn’t stop on launch day; we’ll keep tuning the engine for maximum efficiency and results.

How We Work

Catapult pools the collective experience of our marketing, editorial, research, and event teams to provide best practices for campaign development. You’ll work with a dedicated account executive who manages a single team with access to every tool and talent across AIM, and you’ll receive regular reporting based on your goals and criteria.

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